Why Charleeboo?

Champions for Comfort and Confidence

Promoting Emotional Well-being and Learning Through Footwear

Charleeboo goes beyond creating shoes; they're invested in fostering the emotional well-being and
educational development of children. Here's how their commitment translates into their approach:

Emotional Well-being

Comfort as the Foundation

Charleeboo prioritises comfort in their shoe designs. Comfortable shoes allow children to focus on playing, exploring, and interacting with their surroundings rather than
discomfort distracting them. This physical comfort creates a foundation for emotional well-being.

Reduced Anxiety

The term “enclothed cognition” used in psychology, is the systematic influence that shoes have on the wearer's psychological processes. Enclothed cognition involves the co-occurrence of two independent factors—the symbolic meaning of the shoes and the physical experience of wearing them. The positive change to a child's emotions wearing a pair of Charleeboo is based on the enclothed cognition theory.
Travelmates are connected to stories teaching children gentle strategies how to deal with their anxiety. Being accompanied by their Travelmates, children are constantly reminded of these coping methods throughout the day.

Confidence Through Exploration

Charleeboo shoes are built for adventure. Whether it's navigating
the playground or venturing outdoors, their shoes encourage exploration and discovery. This sense of accomplishment and mastery can boost a child's confidence and self-esteem.

Nurturing Independence

Charleeboo's are carefully designed with easy fastening aids to encourage young children to put on their own shoes and teaching them to tie their own shoe laces.

Educational Aspects

Sensory Integration

Charleeboo shoes have incorporated subtle design features that promote sensory integration. Seamless construction, soft linings, and breathable materials can provide gentle sensory input, which can be calming and focusing, particularly for children with sensory sensitivities.

Design with Purpose

Charleeboo shoes were developed by a mum to help her daughter cope with social anxiety.

Sparking Curiosity

Charleeboo developed shoes with themes that spark curiosity and encourage
learning. A 3D character that is attached to the shoe and linked to storybooks initiates interesting conversations among children.

Beyond the Shoebox

Charleeboo Packaging

Charleeboo’s are easy to wear. Our styles have
been developed with quick and easy fastening
methods which includes velcro straps, back
zippers and elasticated laces for convenience.
We do however believe that children should
learn to tie their own laces from an early age
and easy fastenings should not delay this
ability.
We therefore have included a template to teach children to tie their own laces on the back of each shoe box to
encourage this important milestone in every
child's development.

This also forms part of our sustainable practice. Each box is also made from recycled cardboard.