charleeboo
Worry Brain Is Playing Tricks Again!
Little Charlee is sleepy.
But little Charlee's Worry Brain is keeping her awake by playing trick after naughty trick!
Her Worry Brain is just trying to protect her, but it doesn't feel like it to Charlee. It feels like there really are monsters under her bed!Luckily, Charlee has her travelmates - Hunni, Twinkle, Zoe, Ellie, Ollie, Kai, Leo, Mo, Mae and Ben. They're always there when she needs them, and this time they show her how to use her Smart Brain, which is the real boss!
Step by step, Charlee (and all her little reader friends) learn how to manage her Worry Brain by testing out its tricks, because it's almost always wrong. Silly Worry Brain!
Join Charlee's journey to discovering how to handle her worried feelings, with the help of her brand new friends.
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What sets Charleeboo apart?
Reconnecting with the world:
The Charleeboo Difference: Reconnecting children and shoes to the world! Our Brand inspiration lies in the desire to rekindle a childhood connection to the world, one step at a time.
Comfort for every adventure: Charleeboo shoes are designed to prioritize comfort without sacrificing style. We aim to be the perfect companion, whether you’re exploring a bustling city, venturing on a nature hike, or simply strolling through your local park.
Charleeboo isn’t just a shoe brand; it’s a champion for childhood confidence. Here’s how to capture Charleeboo’ values and uniqueness in the context of children experiencing social anxiety.
Understanding the challenge:
- Social anxiety in children: social anxiety in children is a growing concern, affecting a significant portion of our younger population. It manifests differently than in adults. At its core, social anxiety in children involves an intense fear of social situations. This fear stems from a belief that they will be judged, scrutinised or embarrassed by their peers.
- The impact on well-being: the constant fear of being judged or criticized can be exhausting and make it very difficult for them to relax. Children might become overly focused on saying or doing the right thing, hindering their ability to be spontaneous and authentic. They might also then feel overwhelmed, isolated and lonely and eventually manifesting physically. Children might experience stomach aches, headaches, sweating or difficulty breathing. This amplifies their anxiety and creates a vicious circle. All of these symptoms makes it very hard for children to learn and play every day.
Uniqueness of Charleeboo shoes
Playful design
Charleeboo shoes can come in variety of colours and styles that allow children to express their personalities. This can be a confidence booster, encouraging them to feel comfortable and accepted in social situations
3D toy
Each pair of Charleeboo’s will come with its own ‘travelmate’ character, named and illustrated in a colourful story book
Supportive Design element
Supportive ankle features and comfortable insoles can promote a sense of stability and groundedness, contributing a child’s overall sense of security in social settings.
Easy on and off
Our shoes have Velcro strip at the top without high tops having zips at the back of the heel that makes for easy on and off
Sensory-friendly features
Charleeboo shoes incorporated features that address sensory sensitivities sometimes experienced by children with social anxiety. This includes a beautifully written, colour fully illustrated story book about Charlee and all her travelmates telling stories on how ‘Smart brain overcomes Worry brain”.
